If you own a hotel, it should go without saying that you need a website. There is no better way for your business to attract potential customers. A basic website isn’t enough to turn that passing interest into a booking. Visitors have plenty of choices when it comes to finding a place to stay, and if your site doesn’t convince them that you’re the best option, they will be happy to go elsewhere.
With that in mind, we do have a few things you could do to set your hotel’s website apart from others, as well as increase bookings from guests:
• Make your website mobile friendly
• Show what sets you apart from the rest
• Allow easy direct booking from your site
• Make it easy for guests to get in touch
• High resolution photos
• Keep it up to date
• Show guest reviews and testimonials
• Display links to social media
• Clear Instructions
• Visual content
• Local insights
These examples are just a few techniques that could set your hotel apart from others; there are many more. Competitiveness within the hospitality industry is tough which means you need a well-thought out strategy and your website needs to be at the top. We can improve your website’s SEO and generate more traffic as a result. Once a viewer is browsing your website, we make sure to get them hooked. This is through implementing all of the above, the use of plenty of eye-catching call-to-actions and making it easy to navigate on any device.
We can make your business flourish, it’s what we do… so don’t hesitate to contact us and we can tell you how we can help.
See some of our previous work here: http://moochcreative.co.uk/work/lea-marston-the-abbey-hotels/