2017 has seen some excellent Christmas ads appear on our screens. From the highly anticipated John Lewis ‘Moz The Monster’ campaign, to Marks and Spencer’s Paddington Bear and the adventures of Aldi’s Kevin the Carrot, it’s been a tough decision to choose the 2017 favourite!
With all of the Christmas ads now released (they’ve been coming since September!), the stars in our eyes this year have to be Mr and Mrs Bair, from Heathrow Airport’s ‘Closer This Christmas – It’s A Wonderful Flight’ campaign. Our furry friends have returned for 2017 after the airport received an “overwhelming response” to the bears debut appearance last Christmas.
The advert tells the story of the 50-year relationship of Edward and Doris, showing them meeting in the 1960’s where Doris is an airhostess and Edward is a passenger.
The couple continue to meet at Heathrow during the Christmas period for many years, as they grow old together and their family grows to three generations. In 2017, Edward Bair comes out of arrivals to see his bigger than ever family rush over to greet him.
Behind the story of the lovable bears, the clever features in the advert evoke strong feelings of nostalgia and pull on the heartstrings of many who will be flying home to see loved ones over the Christmas period this year.
You can view our favourite 2017 Christmas advert here .
Which is your favourite?