What Do Video Production Services Include?
Video production services are the creation of high-quality, in-depth motion content across a multitude of industries. But, you’re probably wondering what exactly that means and what video production companies do?
mooch are a leading creative video production company. If you’re curious about what video production services include, and a snippet of the day-to-day life of a video production agency. We’ve outlined the various parts of the process to help you get to know what video production services include!
Wait a second… What are video production services?
Video production companies typically create video content for other companies’ marketing strategies. This includes commercials, online ads, product showcases, corporate videos, training videos and so much more! Video production services differ from film production services, as they usually do not include movies or TV shows. The content is normally shorter in length and can be utilised for a variety of outlets.
Is there a difference between a videographer and a video production services?
It is common to think that a videographer and a video production company are synonymous, but they actually perform very different jobs! Think weddings, parties, conventions and other live events - that’s what a videographer does best. Video production services are a lot more involved. At mooch, we have a team of highly skilled creators that are hands-on throughout the entire video production process - including planning and editing video production services.
What video production services do mooch do?
Meeting and collaborating with clients
The first step of our process is sitting down with clients. We want to know what they need, what their vision is and the expectations they have - so we can bring their brand to live! Some of the things we run through include budget, timelines, locations, content, audiences, video platforms and goals of the project.
Market and product research
We want to fully understand the client before we work hard on their videos! That means researching about the products and services that are due to be filled, and analysing what their competitors are doing. This will give us the right angle to help you stand out from the competition.
Creating storyboards
One of the creative bits! We will sit down, plan each shot we’re going to film or create before we’ve even picked up a camera! This guides us during the production phase, planning out angles, flow, actors, props and so much more. Even though it might not be 100% to the final project, it’s pretty crucial to keep filming on track!
Writing and amending scripts
Storyboarding is planning the visual - script writing is planning out the dialogue or voice overs that are heard in the video. If the client wants to provide this themselves, we’re not scared to check through and make sure it fits the final vision that has been decided together. We want the brand to pop and be accurate to their style!
Scouting film locations
Often, clients want the videos to be filmed in their own locations. This means we get on the road and come down to visit you! We will scout out the location, plan the filming locations where we need to and get rolling!
Filming videos and recording audio
Maybe a bit explanatory, but this is one of the most video production services! We will use different setups, techniques and methods to produce an absolute masterpiece. Filming might take a day, a couple of days or even a couple of weeks - but we want the end product to be as gorgeous as the client deserves!
Editing videos and post production
Editing is the trimming, splicing and combining of footage, taking them from clips into a cohesive video. We will add graphics, subtitles, animations and other visual effects where their needed, creating a beautiful video that is in line with the client’s vision.
Posting videos where you need them
If the client wants to publish the video themselves, that’s totally okay! If not, we can upload it for you and sort it out to be viewed where you need it.
If you’re looking for video production services - get in touch! We provide state-of-the-art videos that lift brands to their highest platform! Go big with video.